Can a country's cultural heritage be a strategic element in economic growth? The answer is a definite "Yes". We work on building this awareness among national and international communities, institutions, operators. We work to enhance both territorial brand identity and its organisation in order to extend its reach and impact.
We are the vanguard for Cultural Heritage in Italy. This involves identifying and analysing its overall impact on many different economic sectors: P.A., industry, transport, energy, the environment, infrastructure, tourism, food and lifestyle. It means planning the positive spin-off this process has on the national economy and its development within an organised system, and focusing on the creation of a virtuous value chain that can generate profit and well-being for all.
FiloComunicazione has used its success in this context as a basis for developing a high profile, leadership status in all sectors of the international tourism industry, creating projects that have won multiple awards for their innovative communications and consultancy strategies linked to territorial marketing that enhance the image and standing of a region and its community.